Restaurants

Restaurant Marketing Tips in the COVID-19 Era

2020-06-26T11:20:05-07:00June 26th, 2020|

So here we are with restaurants slowly beginning to reopen their doors to the public to dine-in. Of course, not every restaurant is making this choice. For some, they’ve opted to continue just takeout and delivery. Regardless of the approach restaurants choose to take, one of the biggest hurdles is marketing and messaging to diners

Georgia Executive Order – Guidelines for the Reopening of Restaurants

2020-06-26T11:20:57-07:00April 28th, 2020|

I do realize there is a lot of information swirling through the air about how to deal with this nightmare, on so many different fronts. Scientists, Doctors, Attorneys, Insurance folks, Financial Analysts and the list goes on. And of course, let’s not forget the millions who are quarantined that weigh on anything and everything, mostly

How DO you turn around a failing restaurant?

2019-11-25T09:54:00-08:00November 24th, 2019|

In the world of restaurant consulting, it seems like I get asked one question everywhere I go: How can I turn my failing restaurant business around? What my clients don’t want to hear is often my first response: You don’t.” Ouch. The reason that’s my first response is that turning a failing business around is

Food cost too high? Here’s what to do

2018-02-26T19:16:42-08:00February 6th, 2018|

With minimum wage going up again, your labor costs have likely skyrocketed. If you’re a client of mine or read my blog, you know I have all kinds of tips for controlling your labor costs. But labor isn’t the only expense factoring into your bottom line. If you own a restaurant, you know that your

WTF are you doing?? – 8 questions to ask before you decide to open a restaurant

2018-01-11T12:21:27-08:00January 11th, 2018|

You already know that opening a restaurant is a labor of love. But if statistics say anything, it’s also a lesson in futility. These show that 60 percent of restaurants close within the first year, and 80 percent in the first five years. While those numbers are grossly inflated (most of the research I’ve seen